Install

Get the latest updates as we post them — right on your browser

Today's paper. Last Updated: 05/24/2012

iPad Sales to Start in November

By Anastasia Golitsyna / Vedomosti

MTS and VimpelCom say they’re preparing special new rates for iPad users.
David Paul Morris / Bloomberg

MTS and VimpelCom say they’re preparing special new rates for iPad users.

Sales of Apple's iPad will officially begin in Russia after the November holidays, and although mobile operators will not be selling the popular tablets independently, they are already planning special Internet rates.

Mobile TeleSystems and VimpelCom are preparing new rates for iPad users, spokeswomen for the two mobile operators, Irina Osadchaya and Anna Aibasheva, told Vedomosti.

The exact terms of the pricing have yet to be determined. MTS will offer an unlimited rate with payment charged from the user daily, Osadchaya said, adding that those terms were Apple's preference.

An Apple spokesperson declined to comment on the matter.

MTS said its iPad plan would also take into account the services most frequently used on the device — sending e-mail, browsing the web and watching videos on YouTube. The tablet uses less data than mobile devices connecting by modem, Osadchaya said.

The unlimited iPad rate will include less traffic, but it will also be less expensive than modem-based mobile Internet plans. MTS' monthly rate for its MTS-Connect plan is 790 rubles ($26).

MegaFon is not preparing a special offer for iPad users. The company already has mobile Internet rates that are available for the microSIM cards used in Apple's tablet, spokeswoman Tatyana Ivanova said.

Sources at mobile device retailers said the basic iPad model, with a 16-gigabyte hard drive, would cost about 19,900 rubles ($650), while the 64-GB model would cost about 37,000 rubles ($1,200). That would be 30 percent and 46 percent higher than in the United States.

The 16-GB iPad will definitely cost no more than 20,000 rubles, one of Apple's partners in Russia said.

One Apple partner said the iPad would arrive in Russia after the long weekend celebrating National Unity Day on Nov. 4.

Mikhail Tach, executive vice president of mobile electronics retailer Svyaznoi, said he heard the tablet would arrive in mid-November.

Initially, the iPad will only be sold in three stores selected by Apple — Re:Store, Bely Veter Tsifrovoi, and M.Video.

Re:Store is registered as an Apple Premium Reseller, while the other two retailers have special departments dedicated to Apple's products.

Apple always begins sales of new products in authorized stores that have Wi-Fi connections and specially trained staff, a second partner of the U.S. technology giant said. The tablet could later be offered in additional chains, he said.

Spokespeople for MTS and VimpelCom, which operates the Beeline brand, said talks on iPad sales were under way. A source at one of the mobile operators said he hoped that the iPad would be available in his company's stores after the New Year's holiday.

Svyaznoi will not carry the iPad and is instead going to sell a rival tablet, the Samsung Galaxy Tab.

Yevroset president Alexander Malis said the retailer was also holding talks with Apple. He said they were discussing whether the iPad would be in Yevroset stores from the first day of Russian sales or 30 days later. In any event, Yevroset will offer the iPad, Malis added.





This article has no comments.

Be the first to leave a comment


Discussion
The Moscow Times welcomes your comments and invites you to discuss topics with other readers. Your comment will be posted automatically to enable a live discussion. If you aren't familiar with our comments policy, you can read it here.

If you're a registered user, you can start typing your comment below. If not, take a moment to sign up. and then return to the article.

If your comment doesn't appear, contact us by using our web form.

Comments

Comments via Facebook



Also in Business

Gazprom May Increase Investment Spending

Gazprom could again increase its investment program for this year, after recently announcing plans to raise investment spending by 8.5 percent to $27 billion.

Companies in Airline Sector Report Growth

Transaero may double dividends paid to shareholders for 2011 when the company's board of directors votes on increasing the payments to 44 kopecks per share at their June 23 meeting.

Shipping Threatens to Trouble Baltic Waters

More than three centuries after Peter the Great gave Russia access to the world by founding St. Petersburg as a "window onto Europe" at the head of the Gulf of Finland, area ports handle more than one-third of all oil exports and more than half of the country's container cargo turnover.

Bosch Plans to Expand Auto Plant in Saratov

Bosch is planning to localize more auto parts assembly lines in Russia following a profitable year during which the technology supplier saw its sales in the country jump 50 percent to almost 1 billion euros ($1.2 billion).

Source: Dergunova Tapped to Lead Property Agency

VTB board member Olga Dergunova will be appointed to head the Federal Property Management Agency, Vedomosti reported Wednesday, citing unnamed government sources.

Medicine Ads May Disappear, Defense Ministry May Pick Up Slack

Russians are no strangers to military rigor and physical pain — a cultural trait that the government seems keen to incorporate into its advertising strategy.



print


Comments

This article has no comments.

Be the first to leave a comment





Most Read
MarketGid