Support The Moscow Times!

Tesco's F&F Clothing Brand Coming to Russia

Tesco Plc's F&F will open its first outlets in Russia. Mankind 2k / Wikicommons

Tesco Plc's F&F clothing brand will open its first outlets in Russia in the capital Moscow in June, a local partner of retailing businesses said Thursday.

Debruss, which is the Russian franchise operator for British department store group Debenhams Plc, said it would open two F&F outlets in June, followed by one more in August, in Moscow shopping malls.

Two of the three will be shops within Debenhams stores, it said.

Tesco declined to comment.

Sources familiar with the matter said in February last year that F&F would partner with Debruss to expand into Russia.

Tesco, which launched F&F in the UK and Ireland in 2001, has been expanding the brand internationally.

The move into Russia comes as the local economy heads towards recession and consumer confidence touches record lows following Western sanctions against Moscow over its role in the Ukraine conflict and a drop in oil prices.

Debruss is opening its second Debenhams store in the Aviapark mall in Moscow in August.

… we have a small favor to ask.

As you may have heard, The Moscow Times, an independent news source for over 30 years, has been unjustly branded as a "foreign agent" by the Russian government. This blatant attempt to silence our voice is a direct assault on the integrity of journalism and the values we hold dear.

We, the journalists of The Moscow Times, refuse to be silenced. Our commitment to providing accurate and unbiased reporting on Russia remains unshaken. But we need your help to continue our critical mission.

Your support, no matter how small, makes a world of difference. If you can, please support us monthly starting from just 2. It's quick to set up, and you can be confident that you're making a significant impact every month by supporting open, independent journalism. Thank you.

Continue

Read more